~ Auto Buzz ~: Kia at the 88th Geneva International Motor Show

Monday, 12 March 2018

Kia at the 88th Geneva International Motor Show


Kia excited fans and car enthusiasts all over the world at the 2018 Geneva International Motor Show with the unveiling of its latest models. The all-new Kia Ceed and Ceed Sportswagon took center stage making their world debut next to the upgraded Optima range and new Rio GT Line. Read on for more details!


New Kia Ceed and Ceed Sportswagon




The third-generation Ceed and Ceed Sportswagon were designed, developed, engineered, and being built in Europe. This generation sports a new naming format – with the c’eed becoming the Ceed – consolidating its reputation as a car for the Community of Europe with European Design.



The all-new Ceed is lower and wider than its predecessor, boasting a striking and contemporary new design. The essence of the earlier Ceed GT and GT Line models remain through the standard ice cube LED daytime running lights. In profile, the sharp, straight lines visually lengthen the bonnet, giving the car a more upright stance. At the rear, new LED daytime running lights give the car greater visibility and recognition on the road. Straight lines in the bodywork and a subtle rear boot spoiler add stability to its overall presence. The tourer shape of the Ceed Sportswagon ensures more cargo capacity.



Buyers will have a wide choice of powertrains for both the Ceed and Ceed Sportswagon – all engines paired with a six-speed manual transmission. Behind the wheel, the Drive Mode Select system enables drivers to tailor engine and steering characteristics with Normal and Sport modes.  The Ceed is also equipped with Kia’s latest Advanced Driver Assistance Systems (ADAS) featuring a new Driver Attention Warning (DAW) system, High Beam Assist, Lane Keeping Assist, and Forward Collision Warning with Forward Collision-Avoidance Assist.


 The Upgraded Optima




The upgraded Optima sedan and Sportswagon offer two new powertrain options: Kia’s all-new U3 1.6 liter CRDi diesel engine and a new 1.6 liter T-GDi engine, both paired with a seven-speed double-clutch transmission.




Modifications of its exterior design include revised bumper designs, new LED tail-lamps, and a revised head and fog lamp design. Kia’s signature tiger-nose grille is now finished in bright chrome, creating a more sophisticated appearance. The design of the Optima GT Line and high-performance Optima GT are also upgraded with new LED fog lamps, 18-inch aluminium alloy wheel designs, and subtle gloss black mirror caps, side sills, and air intake grille, giving them a greater road presence. GT Line models are distinguished by new dual twin exhausts from the chrome twin exhaust tips fitted for the Optima GT.

 The Optima also features Kia’s latest touchscreen infotainment system and ADAS.


 New Rio GT Line




The Rio is the latest Kia model to be available with GT Line specifications. Similar to other GT Line models in the Kia line-up, the Rio GT Line features a stylish exterior design with upgrades including a gloss-black and chrome tiger-nose grille, a new 17-inch alloy wheel design, ice cube and LED fog lamps. The exterior is finished with twin exhaust tips, LED daytime running lights, chrome window trim, a gloss black roof spoiler, and sill highlights. And with one of the most spacious cabins in its class, the Rio features a split-level boot floor, enabling owners to change its height to fit items under the floor and prevent them from rolling around.




The Rio GT Line is currently powered by Kia’s lightweight 1.0 liter T-GDi engine with either 100 or 120 ps and manual transmission. However, the 120 ps 1.0 liter Y-GDi engine will be available with a seven-speed double-clutch transmission later in the year. 1.2 and 1.4 liter gasoline engines also will be available in GT Line specifications in this time-frame as well.




The new Rio is the safest B-segment car Kia has ever made, featuring an Advanced High Strength Steel (AHSS) body construction with six airbags fitted as standard. With a five-star Euro NCAP crash safety rating when fitted with optional ADAS technology, the Rio offers Forward Collision-avoidance Assist with pedestrian recognition. Lane Keeping Assist (LKA) will also be available later this year.




Kia’s exciting new launches will be on display, along with many other Kia vehicles, at the Geneva International Motor Show at Palexpo, Le Grand-Saconnex in Switzerland until the 18th of March. Make sure you stay tuned as Kia continues to surprise!


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